Strategy is like sport: there are more pundits than players... People love talking about strategy, what it is and isn’t, whether formulation or execution is more important, what the difference is between strategy and tactics, and so on. But how many people actually do strategy? When was the last time they played the strategy game ...
The most strategic business people I know, don’t know anything about strategy. At least in terms of knowing about formal strategy theories and frameworks. They just do strategy: they watch and listen to everything going on in their market, think a lot about how to do things better, where their next opportunity is coming from, ...
