Category: Perspectives

The Corporate Start-Up Sweet Spot

The corporate start-up sweet spot is where an internal venture provides corporate fit and stretch, in terms of markets, strategic learning, and business model. The rationale for corporate start-ups is that large companies have a resource advantage over start-ups-in-the-wild, in the form of customers, brand, expertise and capital. In other words, they have the ability ...

How to turn disruption into an advantage

‘Disruption’ sounds painful, and it is when you are running a business that suddenly finds itself losing profit and market share to a competitor providing a product or service that makes yours look expensive or obsolete. Harvard Business School professor Clayton Christensen coined the term ‘disruption’ in his 1995 book The Innovators Dilemma. The dilemma ...

Minimum Viable Planning

There may seem little point in medium-term 1-3 year strategic planning during a crisis. But decisions taken today have ramifications down the line, so having a plan with stated objectives is helpful to making the right ones. The problem is that standard strategic planning is time-consuming and requires a baseline and stable environment to be ...

Think before you test

Most startups now follow a customer development approach to innovation as follows: talk to users about the area you want to innovate identify their pain come up with ways to solve their pain show them your ideas get feedback adapt your best idea repeat the process until you find what they are willing to pay ...

Finding a New Direction

Business strategy projects often begin full of curiosity and enthusiasm to develop a powerful new plan but end with an incremental set of objectives and initiatives based on the current model. Why is that? What happens during the course of converting analysis into strategy that renders the output so ordinary a lot of the time? ...

Slow strategy

Recently I’ve noticed several consulting firms promoting accelerated strategy development methodologies with names like ‘Rapid Strategy’ and ‘Competitive Advantage in 3 Days’. They follow a similar format: 2-3 day executive workshop Start with defining a long term vision Then derive implications for each area of the business Then set objectives Then define initiatives and accountabilities ...